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An IP Matrix the first year

Conclusions:

  1. BUR-MART has an advantage on price, ease of purchase and location.
  2. AMBITION has an advantage with breath of selection and service.

You have to understand your audience: do they like numbers or graphics? I prefer a graphic with simple conclusions to the side. The numbers are available separately, if necessary.

This presentation would be better if we could see what has changed since last year.

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Presentation the second year next page

 



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